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OUR PROCESS

We know the struggle is real for cannabis start ups in the highly competitive and regulated legal marketplace. For many businesses, the current environment doesn't leave a lot of money left over to hire a professional cannabis marketing agency. But while you may be a cannabis artist, that doesn't mean you have to be a starving one. We certainly don't intend to be!

At The Hood Collective, our goal is to super-charge your content and digital marketing with proven techniques that will extend your reach, bolster your brand, and positively impact your bottom line. Best of all, we escort you through every step of the process and make sure you take the time to make the right decision on how to showcase your brand and influence your desired demographic.

Asking the
Age-Old Question:

Who Am I?

Marketing doesn't work without first understanding who you are. And that doesn't mean WE need to understand you, but YOU have to understand YOU. At The Hood Collective, we help you evaluate your value proposition, the thing that separates you from your competitors and makes your products the best choice.

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“Art is coming face to face with yourself.”

      –Jackson Pollock

Generating Multiple Ideas

"The artist is nothing without the gift, but the gift is nothing without work."
   -Emile Zola

This is where the fun really begins.

We take all of the information about you, your place in the industry, and your competitors, and start formulating ideas about how best to project your brand.

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"Art is not what you see, but what you make others see."
  -Edgar Degas

How well do you understand your place in the cannabis marketplace? We'll help you investigate the current (and future) landscape and how you and you competitors are perceived by your prospective customers.

Researching Your Place
in the Industry

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Refining
Your Concept

"Creativity is allowing yourself to make mistakes. Art is knowing which ones to keep."

    -Scott Adams

No one gets it right the first time. Together, we sift through the possibilities until we have a concept you love, and then we fully iterate all the viable permutations.

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Delivering the Final Product

"I couldn’t give you something mediocre even if that’s all you asked for."
   -Michelangelo

We don't simply present you with a finished work of art, whether it's a logo, a website, a set of photos, or a video. We provide multiple versions to be used across platforms, while taking the time to walk you through all your new assets and how to use them.

Fully customized branding and marketing services
that fit your business
Contact us today to schedule
a
FREE consultation